Don’t Panic – It’s Steel City Beer & Cider Festival 42!
As Douglas Adams (not Corporal Jones!) once said – 42 is the answer to Life, the Universe, Everything and which Beer Festival is this? (That sentence has been reclassified as “Mostly True”)
Yes, it’s the 42nd Steel City Beer & Cider Festival and we have a brand new sci-fi looking logo for it. You’ll soon be seeing this dotted around magazines, posters and beer mats around the city as we get underway with promoting what is undoubtedly the highlight of the year for beer lovers in Sheffield. And beyond for that matter, no doubt.
We are also extremely pleased to announce that this years chosen charity is the Sheffield Children’s Hospital. We’re sure everyone in the city knows the great work done by the hospital and probably knows someone who has benefitted from their excellent care. We’ll be having the usual collections during the festival and encouraging everyone to donate their leftover beer tokens (whatever they are!)
You’re all reminded that we’re always looking for more volunteers, so if you fancy being part of the team, drinking free beer and wearing a free t-shirt, visit the website and sign up.
Don’t forget that sponsorship opportunities are now available for the festival – email email@example.com for details – and don’t worry about the Kelham Island Museum being demolished to make way for a hyperspace bypass. It probably won’t happen.